Analytics and reporting
Know where your customers come from and which marketing pays for itself, in plain English.
What's included
- Your site's reporting set up or fixed (Google Analytics 4 and the tracking code behind it)
- Tracking that records enquiries, calls and sales, not just visits
- One screen with the numbers that matter, readable in a minute
- A monthly report that says what happened and what to do about it
Good for
Anyone who can't answer 'where do our customers come from?' with confidence.Typical timeline
A week or two to set up, then a report each month.Price
£2,500 to £5,000. Fixed quote after a free call, agreed up front.
Starter package
GA4 and tracking fix
£2,500
About two weeks. Fixed price, agreed in writing before anything starts.
- Google Analytics 4 checked and fixed
- Tracking for enquiries, calls and sales
- One screen with the numbers that matter
- Your first monthly report
What happens after you get in touch
Free call
30 minutes on what you want to know and what you can see now.Written plan and quote
Within two working days: the scope, the price and the dates.Set-up
A week or two: analytics fixed, tracking added, the dashboard built.First report
Your first report: what happened and what to do. Then monthly, if you want it.
Questions about analytics and reporting
Our Google Analytics is a mess. Is that normal?
Very. Plenty of GA4 set-ups record visits and little else. The fix is usually tracking the actions that matter, not starting again.
Will I be able to read the reports myself?
That's the point. One screen, readable in a minute, and a monthly note on what happened and what to do.
Do you need access to my website?
Yes, or to whoever runs it, to add or fix the tracking code. If a developer is needed, we brief them.
Is there an ongoing cost?
Only if you want monthly reports after the first. The set-up is a fixed price.
Related reading
All articles
Analytics8 min readGA4 tells you nothing useful? Set up key events, step by step
A column of zeros under key events means nothing is marked as one, so GA4 can't see your enquiries. Four steps put it right.
Analytics7 min readGoogle Consent Mode, explained: what is settled and what is not
Consent Mode's basic setting is fine in the UK. The advanced one, sold as a way to get your lost data back, may not be.
Analytics9 min readWho owns your Google Ads, analytics and domain? Check before you switch agencies
Your domain, ad accounts and analytics should be in your business's name, with suppliers given access. Check now, before you need to leave.
Say hello
Let's talk.
Tell us where your marketing is stuck. You'll get a straight answer on the call, whether you hire us or not.